Work
About
Resume
Established Dance Teacher’s Online Presence
TLDR
I partnered with dance teacher and choreographer Arnaud Loubayi to establish his online presence by creating his first website. Using a 100% AI-driven workflow with ChatGPT and Figma Make, I designed and launched the site in under a week.
ROLE
•UI/UX Design
•UX Research
•Brand Design
DELIVERABLES
•Website
SHIPPED
August 2025
IMPACT
•Increased booking inquiries
•Improved SEO
OUTCOMES
The site gave Arnaud a consistent professional brand and significantly improved his online visibility. Within weeks, he reported new booking inquiries and stronger SEO performance, positioning him for future growth.
BACKGROUND/PROBLEM
From Offline Talent to Online Presence
Arnaud Loubayi, a dancer and teacher, had no personal website or consistent online branding. This meant lost opportunities: no central hub for bookings, no control of his search visibility, and no professional showcase for his classes. I approached him with the idea of creating a site that would give him a proper digital stage.
I approached him with the idea of creating a site that would give him a proper digital stage.
❌ No Central
Presence
❌ Weak SEO
❌ Hard to Contact & Book
RESEARCH
Competitive Scan: What Works in Dance Websites
I conducted a competitive analysis of other dancers and choreographers’ websites. Most successful sites had three key elements: strong visual identity, easy booking access, and a personal story. These findings guided the requirements for Arnaud’s site.
DESIGN PROCESS
Blending Human Vision and AI Execution
I started by working with Arnaud to draft a lightweight PRD, outlining goals and must-have features. Using ChatGPT, I defined a visual style that matched his brand. I then fed these requirements into Figma Make to generate the first version of the site. After a day of refining layouts and adjusting code manually, the final product was ready. Designer friends also gave informal feedback that helped polish details.
PRD
ChatGPT
Figma Make
Refine
OUTCOMES
Establishing a Professional Online Presence
The site immediately gave Arnaud a professional digital identity. Within weeks, he received new booking inquiries directly through his website. While the numbers are small, the impact is significant: Arnaud now has a consistent online brand, improved search visibility, and a platform to grow his teaching business.
“Tommy helped me establish a professional online presence that makes it easier for students and collaborators to find and book me.” -Arnaud Loubayi
REFLECTIONS
Bridging AI Tools with a CS Background
This was my first time using a fully AI-driven design workflow. While powerful, Figma Make often misunderstood prompts, creating friction. My background in computer science allowed me to bypass these limits, editing code directly when AI struggled. This project taught me how to balance AI-generated output with hands-on problem-solving — a skill I’ve carried into later work.
Screenshots
© 2025 Tommy Agarwal. All Rights Reserved.
Tommy Agarwal
Work
About
Resume
Let’s connect!
Established Dance Teacher’s Online Presence
TLDR
I partnered with dance teacher and choreographer Arnaud Loubayi to establish his online presence by creating his first website. Using a 100% AI-driven workflow with ChatGPT and Figma Make, I designed and launched the site in under a week.
ROLE
•UI/UX Design
•UX Research
•Brand Design
DELIVERABLES
•Website
SHIPPED
August 2025
IMPACT
•Increased booking inquiries
•Improved SEO
OUTCOMES
The site gave Arnaud a consistent professional brand and significantly improved his online visibility. Within weeks, he reported new booking inquiries and stronger SEO performance, positioning him for future growth.
BACKGROUND/PROBLEM
From Offline Talent to Online Presence
Arnaud Loubayi, a dancer and teacher, had no personal website or consistent online branding. This meant lost opportunities: no central hub for bookings, no control of his search visibility, and no professional showcase for his classes. I approached him with the idea of creating a site that would give him a proper digital stage.
I approached him with the idea of creating a site that would give him a proper digital stage.
❌ No Central
Presence
❌ Weak SEO
❌ Hard to Contact & Book
RESEARCH
Competitive Scan: What Works in Dance Websites
I conducted a competitive analysis of other dancers and choreographers’ websites. Most successful sites had three key elements: strong visual identity, easy booking access, and a personal story. These findings guided the requirements for Arnaud’s site.
DESIGN PROCESS
Blending Human Vision and AI Execution
I started by working with Arnaud to draft a lightweight PRD, outlining goals and must-have features. Using ChatGPT, I defined a visual style that matched his brand. I then fed these requirements into Figma Make to generate the first version of the site. After a day of refining layouts and adjusting code manually, the final product was ready. Designer friends also gave informal feedback that helped polish details.
PRD
ChatGPT
Figma Make
Refine
OUTCOMES
Establishing a Professional Online Presence
The site immediately gave Arnaud a professional digital identity. Within weeks, he received new booking inquiries directly through his website. While the numbers are small, the impact is significant: Arnaud now has a consistent online brand, improved search visibility, and a platform to grow his teaching business.
“Tommy helped me establish a professional online presence that makes it easier for students and collaborators to find and book me.” -Arnaud Loubayi
REFLECTIONS
Bridging AI Tools with a CS Background
This was my first time using a fully AI-driven design workflow. While powerful, Figma Make often misunderstood prompts, creating friction. My background in computer science allowed me to bypass these limits, editing code directly when AI struggled. This project taught me how to balance AI-generated output with hands-on problem-solving — a skill I’ve carried into later work.
Screenshots
Tommy Agarwal
© 2025 Tommy Agarwal. All Rights Reserved.
Tommy Agarwal
Work
About
Resume
Let’s connect!
Established Dance Teacher’s Online Presence
TLDR
I partnered with dance teacher and choreographer Arnaud Loubayi to establish his online presence by creating his first website. Using a 100% AI-driven workflow with ChatGPT and Figma Make, I designed and launched the site in under a week.
ROLE
•UI/UX Design
•UX Research
•Brand Design
DELIVERABLES
•Website
SHIPPED
August 2025
IMPACT
•Increased booking inquiries
•Improved SEO
OUTCOMES
The site gave Arnaud a consistent professional brand and significantly improved his online visibility. Within weeks, he reported new booking inquiries and stronger SEO performance, positioning him for future growth.
BACKGROUND/PROBLEM
From Offline Talent to Online Presence
Arnaud Loubayi, a well-known dancer and teacher, had no personal website or consistent online branding. This meant lost opportunities: no central hub for bookings, no control of his search visibility, and no professional showcase for his classes.
I approached him with the idea of creating a site that would give him a proper digital stage.
❌ No Central
Presence
❌ Weak SEO
❌ Hard to Contact & Book
RESEARCH
Competitive Scan: What Works in Dance Websites
I conducted a competitive analysis of other dancers and choreographers’ websites. Most successful sites had three key elements: strong visual identity, easy booking access, and a personal story. These findings guided the requirements for Arnaud’s site.
DESIGN PROCESS
Blending Human Vision and AI Execution
I started by working with Arnaud to draft a lightweight PRD, outlining goals and must-have features. Using ChatGPT, I defined a visual style that matched his brand. I then fed these requirements into Figma Make to generate the first version of the site. After a day of refining layouts and adjusting code manually, the final product was ready. Designer friends also gave informal feedback that helped polish details.
PRD
ChatGPT
Figma Make
Refine
OUTCOMES
Establishing a Professional Online Presence
The site immediately gave Arnaud a professional digital identity. Within weeks, he received new booking inquiries directly through his website. While the numbers are small, the impact is significant: Arnaud now has a consistent online brand, improved search visibility, and a platform to grow his teaching business.
“Tommy helped me establish a professional online presence that makes it easier for students and collaborators to find and book me.” -Arnaud Loubayi
REFLECTIONS
Bridging AI Tools with a CS Background
This was my first time using a fully AI-driven design workflow. While powerful, Figma Make often misunderstood prompts, creating friction. My background in computer science allowed me to bypass these limits, editing code directly when AI struggled. This project taught me how to balance AI-generated output with hands-on problem-solving — a skill I’ve carried into later work.
Screenshots
Tommy Agarwal
© 2025 Tommy Agarwal. All Rights Reserved.
